How and Where Your Customers Go to Find Your Business

This is the first in our series of newsletters to help you engage customers when face-to-face isn’t an option (now more than ever due to the Coronavirus-related precautions).

• In 2019 (to date), Google accounted for just over 75% of all global desktop search traffic, followed by Bing at 9.97%, Baidu at 9.34%, and Yahoo at 2.77%.
• Google has received nearly 2.3 trillion searches this year.
• Of the billions of searches that happen on a given day, 15% of daily searches are new to Google.
• 57% of marketing executives say on-page content development was the most effective SEO tactic.
• The average content length of the top position Google article contains 2,416 words.
• The average word count of a voice search result page is 2,312 words.
• 91% of all pages never get any organic traffic from Google, mostly due to the fact they don't have backlinks.
• 55.24% of pages don't have a single backlink.
• The more backlinks a page has, the more search traffic it gets from Google.

If you can use this information to create a more effective web presence, please do. If you'd like us to help, please contact us.

We've been in the web business a long time and have continually faced the challenge of a dispersed workforce. As you may be aware, this year we went completely remote with team members working from home full time. If you have questions about what can be done for your business, what might be the best way to connect with your audience or how to reach people you can't see in person, give us a call.